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	<title>Kabayan BalikBayan &#187; Business Models</title>
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		<title>This Person Inspire me to Start a Business in the Philippines</title>
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		<pubDate>Tue, 13 Mar 2007 11:26:00 +0000</pubDate>
		<dc:creator>Richard Garcia</dc:creator>
				<category><![CDATA[Business Models]]></category>

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		<description><![CDATA[One of the riches person in the Philippines, not from a Filipino decent but anÂ immigrant fromÂ China.Â Read the words of this personÂ and learn from him.
This was an interview between DAILY STAR and MR. HENRY SY.
&#8220;I am optimistic that we can achieve a betterÂ  future. It is not true that the Philippines is [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>One of the riches person in the Philippines, not from a Filipino decent but anÂ immigrant fromÂ China.Â Read the words of this personÂ and learn from him.</p>
<p>This was an interview between DAILY STAR and MR. HENRY SY.</p>
<p>&#8220;I am optimistic that we can achieve a betterÂ  future. It is not true that the Philippines is a hopeless case,&#8221; 82-year-oldÂ  SM Group and Banco de Oro founder Henry Sy recently toldÂ  The Philippine STAR. &#8220;I am an immigrant who came here at 12 years old, spokeÂ  no English or Tagalog, but I came to appreciate the natural beauty and manyÂ  economic advantages of the Philippines more than many other people do, and IÂ  kept working and<br />
investing with positive thinking.&#8221;</p>
<p>The exclusiveÂ  three-hour interview took place at his simple but elegant bungalow in NorthÂ  Forbes Park, Makati City, and at Tanabe Japanese Restaurant in his SMÂ  Mall of Asia in Pasay City.</p>
<p>In the over two decades I have known theÂ  legendary rags-to-riches taipan and shopping-mall pioneer, Henry Sy hasÂ  become more mentally sharp and energetic than ever before. He is strong despiteÂ  his weak knees, which occasionally forced him to use the wheelchair when weÂ  briefly toured his newest pride and passion at the SM Mall ofÂ  Asia.</p>
<p>PHILIPPINE STAR:Congratulations on the success of theÂ Â  SM Mall of Asia. What did your competitors say about your biggestÂ  shopping-mall project yet?</p>
<p>HENRY SY:I called RobinsonsÂ  mall boss John Gokongwei Jr to personally invite him to the blessingÂ  of the SM Mall of Asia, but he said he couldn&#8217;t make it. Even though weÂ  are competitors, I do not think Gokongwei has any complaints aboutÂ  me.</p>
<p>PHILIPPINE STAR: Your executives tell me that one million people came to the SMÂ  Mall of Asia on your first day, May 21, then 400,000 came the next day, Monday.Â  Why are people coming here, when this location is not along a highway like SMÂ  Megamall or at a crossroads like SM North Edsa ?</p>
<p>HENRY SY:A lot of theÂ  customers to this mall came from the provinces and they enjoy touring the place.Â  It is not only constructing the place that creates a good mall, we at SM createÂ  destinations using continuous research, studies and new ideas to match the needsÂ  and wants of the people. Doing a mall is not only construction of the physicalÂ  place, what&#8217;s important is the merchandising mix. We strive to serve theÂ  convenience of the public. We want shopping at our malls to be a unique and anÂ  enjoyable experience.</p>
<p>PHILIPPINE STAR: Why did you build an Olympic-size ice-skating rinkÂ  in this mall?</p>
<p>HENRY SY:Very few people know this: I love skating and bowling. IÂ  used to roller skate a lot in my youth on Taft Avenue, Manila. That&#8217;s the reasonÂ  why there&#8217;s always a skating area in all my SM malls. I want more people toÂ  share my love for skating.</p>
<p>PHILIPPINE STAR: When you were a kid, what was your originalÂ  ambition?</p>
<p>HENRY SY:I have always wanted to be a businessman. No other ambitions, IÂ  just wanted to be in business, even when I was a child in Fujian province, southÂ  China.</p>
<p>PHILIPPINE STAR: Why did you invest P7 billion in Mall of Asia&#8217;s 500 outlets, 180Â  restaurants and other<br />
Â facilities, at a time when the Philippine economy is notÂ  that strong?</p>
<p>HENRY SY:It&#8217;s investment that manifests my strong confidence in theÂ  Philippine future. I hope this biggest mall project will have a positive impactÂ  on the Philippine economy and I hope to encourage other business people toÂ  invest, too. Not everything I do is purely for money. Of course, as aÂ  businessman and as head of publicly listed companies, we have to earn, but atÂ  this point in my life, there are other considerations more important besidesÂ  just money. I took a risk and invested in SM Mall of Asia because IÂ  wanted to create something that could contribute to Philippine tourism growth.Â  If I am only after profits, the easiest way is for me t o construct high-riseÂ  condominiums here along the seashore facing Manila Bay, or I could just developÂ  high-end subdivisions here and subdivide the lots to cash in quickly with bigÂ  profits. But constructing this mall is a long-term investment; it is proof of myÂ  faith in the future of the Philippine economy. I wanted to build a beautifulÂ  destination for shopping, wholesome family-oriented entertainment and leisure.Â  That church outside this mall, I donated it to everything from the structure,Â  the land, to the interior furnishings and decor and it&#8217;s not forÂ  profit.</p>
<p>PHILIPPINE STAR: What else do you wish to achieve after the SM Mall ofÂ  Asia? What other big projects can we expect from you?</p>
<p>HENRY SY:My biggest wishÂ  is for government, the private sector and all of us to work together to make theÂ  Philippines the best tourism destination in Southeast Asia. This is the reason IÂ  am always optimistic that the Philippines is not a hopeless case, contrary toÂ  what a lot of cynics claim. What Thailand can offer in tourism places andÂ  services, we in the Philippines can match, except for our past reputation inÂ  peace-and-order problems. That&#8217;s what has held back our tourism growth.Â  Philippine economic prospects are very good; we just have some problems in theÂ  investment environment which the government is now rectifying. Other exportÂ  industries often rely on<br />
imported raw materials and the Philippines oftenÂ  only earns the labor input, but in the tourism industry, the Philippines canÂ  earn as much as 80 percent for every dollar spent here on food, shopping,Â  entertainment, hotels, transport, etc., while 20 percent probably goes toÂ  imported liquor and other luxury goods. I am into tourism with TagaytayÂ  Highlands, Taal Vista Hotel. We shall keep investing in newÂ  tourist-friendly malls, we are now master-planning a new 5,700-hectare seasideÂ  tourism project called Hamilo Coastal in Batangas, and manyÂ  others.</p>
<p>PHILIPPINE STAR: Why do you think the Philippines is ideal forÂ  tourism?</p>
<p>HENRY SY:First, there&#8217;s the location: we are just twoÂ  to three hours from all the major Asian cities like Singapore, Malaysia, China,Â  Hong Kong, Taiwan and others. Second, our people are famous forÂ  the best service in Southeast Asia. Third, people here areÂ  proficient in English. Fourth, the Philippines has many naturallyÂ  beautiful tourist destinations, beaches, thousands of islands, unique floraÂ  and fauna, vast fishery resources, and others. Fifth, theÂ  Philippines is excellent in entertainment, which is important in tourism. LookÂ  at the singers and bands in top hotels, from Shanghai to Seoul to Tokyo, many ofÂ  them are Filipino entertainers. Sixth, you do not need muchÂ  capital or foreign investments for tourism development. Seventh,Â  Philippine hospitality is better than others in ASEAN culture just lookÂ  at the people&#8217;s smiling faces. In our Chinese language, we call this &#8220;ho kheÂ  chieng&#8221;, or people who are warm and hospitable in welcoming clients andÂ  guests.<br />
Â<br />
Â<br />
There are many more advantages. I could spend all day and all nightÂ  talking to you about the tourism potentials of this country.</p>
<p>PHILIPPINE STAR: What areÂ  your suggestions on how to build up Philippine tourism?</p>
<p>HENRY SY:I have a veryÂ  simple formula based on common sense that will help accelerate PhilippineÂ  tourism growth: the government should improve the peace-and-order situationÂ  as well as the international image of the Philippines on this crucialÂ  issue. The government should upgrade infrastructure, there should be aÂ  strong information campaign worldwide to promote the Philippines as anÂ  ideal tourism destination. In a recent event of HSBC, a TV talk show hostÂ  of CNN asked for my advice to politicians and I shared only a few wordsÂ  of advice: work more, talk less.<br />
Government every year claims over twoÂ  million tourist arrivals.Â Â</p>
<p>PHILIPPINE STAR: What do you think should be the ideal numberÂ  of tourists coming to the Philippines annually?Â Â</p>
<p>HENRY SY:Our target should first be to attract five millionÂ  tourists in the first five years, then go for over 10 million in 10 years. EveryÂ  time I meet President Gloria Macapagal Arroyo, I always tell her thisÂ  dream of mine and my excitement about Philippine tourism potentials because IÂ  know she really wants a better Philippine economy.</p>
<p>In this era ofÂ  globalization, SM is also going international like the westernÂ  multinationals Walmart, Carrefour, Metro and others.Â Â</p>
<p>PHILIPPINE STAR: What are your plans in China?</p>
<p>HENRY SY:We haveÂ  four major projects in China. In August or September this year, we shallÂ  inaugurate our new mall in Chengdu City, the capital of theÂ  100-million- people Sichuan province. China is a dynamic place, it is amazing inÂ  progress.</p>
<p>PHILIPPINE STAR: Why is it that your children did not grow up spoiled, andÂ  seem to have imbibed your work ethic and business acumen?Â Â</p>
<p>How did you train them?</p>
<p>HENRY SY:I think it&#8217;sÂ  their innate natural drive. I also trained them in the importance of hardÂ  work. Even while they were in high school, my children used to spend their free time working at our SM Department Store in Makati .Â<br />
Â<br />
PHILIPPINE STAR: Who among your six children like Tessie, Elizabeth, Henry Jr., Hans, Herbert and Harley will become your future successor and the leader of the SM Groups next generation?</p>
<p>HENRY SY:I cannot for now ascertain who will be the leader. We areÂ  organized as corporations, publicly listed firms. Whoever becomes the leader ofÂ  the next generation shall rise based on merits and abilities. Unlike other topÂ  Chinese business families in Asia, which favor male sons overÂ  daughters,Â  all my six children are treated equally. My eldest child Tessie is hardworkingÂ  and very capable; it doesn&#8217;t matter that she&#8217;s a woman. She always wants toÂ  learn and she is a fast learner.</p>
<p>PHILIPPINE STAR: A billionaire asked me recently who isÂ  richer, you or Lucio Tan?</p>
<p>HENRY SY:How can I know for sure who is bigger inÂ  net worth when each person has his own<br />
Â strengths that not everyone fullyÂ  appreciates? I don&#8217;t like to say this guy is the biggest in wealth, because some  people have wealth which is hidden and isn&#8217;t that a fair point of  view?</p>
<p>John Gokongwei Jr. told me that when he first applied for a  loan with PBCom it was not  approved, and it was China Bank&#8217;s Dee  K. Chiong and Dr. Albino SyCip who approved his first loan ofÂ  P500,000 in 1950.</p>
<p>PHILIPPINE STAR: What about your first loan?</p>
<p>HENRY SY:I don&#8217;t usually like to get loans. In fact, the reason why we did well and completed our  first mall project, SM North Edsa, even after the 1983 economic crisis  and after the Ninoy Aquino assassination, was because we had very little loansÂ  then. I got my first credit line in 1949, it was from China Bank and theyÂ  lent me P1 million. My credit line was approved by Mr. Yap Tian Siang in their head office before at Juan Luna Street, corner Dasmarinas  Street.</p>
<p>PHILIPPINE STAR: Did you ever imagine in 1949 that you would someday own more than 70 percent of China Bank, and that you would have Banco de Oro andÂ  soon, possibly, Equitable PCIBank?</p>
<p>HENRY SY:No, I never imagined then that I would own banks. You know, despite our many shareholdings in China Bank, the Dee family of the original founder has managed the   institution so professionally and profitably, we never attempted to change theÂ  incumbent chairman Gilbert Dee or president Peter Dee . We are not  that greedy, it&#8217;s not good. I don&#8217;t believe in wanting both power and financialÂ  gain. Even those executives who have been with China Bank for many years,  they are still there. If a venerable institution like China Bank is doing so well, why make changes?</p>
<p>PHILIPPINE STAR: Is it true you already own 11 percent ofÂ  San Miguel Corporation ?</p>
<p>I have invested a lot in that  well-managed company, but I do not want to mention figures.</p>
<p>PHILIPPINE STAR: What are  the business principles or strategies that made you successful?</p>
<p>HENRY SY:I would not classify this as a secret to success, but one of my lifelong practices is to pay my obligations on time, especially my suppliers. Even in my   early years as retailer, I didn&#8217;t delay my payments to suppliers, because I tell my kids that we have to be considerate to suppliers and think of their own &#8220;hinyong&#8221; or how they have to protect their sense of trustworthiness with others. If it&#8217;s time to pay others on Monday, we would already deposit the money in their bank accounts on Friday, so they need not even come to our office to  collect.</p>
<p>PHILIPPINE STAR: Your SM Cinemas do not allow R-18 or For Adults OnlyÂ  movies, including The Da Vinci Code. Are you a Catholic or is it justÂ  your wife?</p>
<p>HENRY SY:I am Catholic, but yes, it&#8217;s my wife Felicidad Tan SyÂ  who is the most devout among us in the family. She devotes almost all her timeÂ  and money to the Catholic Church.</p>
<p>PHILIPPINE STAR: Your SM Group leases out or hasÂ  retail businesses in millions of square meters of prime commercial space. WhenÂ  you came to the Philippines as a 12-year-old boy, how big was the sari-sariÂ  store of your father and what was its name?Â<br />
Â Â<br />
Â<br />
HENRY SY:It was a small &#8220;ha-ya-tiam&#8221; ,Â  it had no name. It was located on Echague St., which is now Carlos Palanca Sr.Â  St. in Quiapo, Manila. It was only about 30 square meters in floorÂ  area.</p>
<p>PHILIPPINE STAR: Why did you cry when you first saw your father in hisÂ  store?</p>
<p>HENRY SY:I cried because I saw how hard the life of my father was as aÂ  small shopkeeper. He worked from early morning to late at night every day.. HeÂ  would go to &#8220;chay-chi-khaw&#8221; area or Divisoria to buy goods, carrying themÂ  himself on his back in order to resell in the store. I learned the importance ofÂ  honest hard work, frugality and discipline from his example.</p>
<p>PHILIPPINE STAR: WhereÂ  did you and your father sleep at night, on the second floor or at the back ofÂ  the store?</p>
<p>HENRY SY:Our sari-sari store was so small it had no back or secondÂ  floor, we just slept on the counter late at night after the store wasÂ  closed.</p>
<p>PHILIPPINE STAR: When you were a kid and you saw your father struggling with hisÂ  sari-sari store, did that motivate you to aspire to become Southeast Asia&#8217;sÂ  Shopping Mall King ?</p>
<p>HENRY SY:As a kid, I had the will to strive forÂ  excellence and to overcome the hard environment, but I never imaginedÂ  attaining big success. Whatever I have achieved did not happen overnight;  ever since my teen years I have devoted many, many years of my life to  non-stop studying, diligent work and dreaming of a  better future.</p>
<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-</p>
<p>Like most of us Mr. Henry Sy didnt start big. He created his wealth from scratch up. If he can do it then we can do it too. I am not saying that we can be as rich as him but at least we can sustain and enjoy life in our own country rather than continuously working hard in the foreign land.</p>
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